Amazon vient de passer un accord en France, avec la filiale de l’assureur britannique Aviva, ce 26 octobre. Les utilisateurs du système d’achats instantanés Amazon Pay pourront souscrire des assurances en ligne sur les sites d’Aviva, en saisissant leur identifiant et...
Based on Forrester’s research, over 32% of total European sales (EU-7 markets) are impacted in some way by digital. In the US, it is more than 50%. So, you’d better be ready for the holiday season ! Here is your homework and checklist: Mobile: 46% of EU-5...
Amazon Prime est disponible depuis bientôt un an au Bénélux et le nombre de ses abonnés ne cesse de croître (tremble, Netflix !). Avant cela, l’offre était disponible sur amazon.fr pour les consommateurs belges francophones. Les consommateurs flamands ont la...
Last Wednesday, I attended the 5th Amazon Academy in Brussels, which topic was: Discussing 21st Century Consumer. Invited speakers included Vera Jourova, Commissioner to Justice, Consumers & Gender Equality, Frédéric Duval, Vice President, Amazon France and Malcom...
Snapchat is testing a new way to search for products on Amazon. How does it work ? You just have to point your Snapchat camera at a physical product or barcode, and press and hold on the camera screen. When the item or barcode is recognized, an Amazon card will...
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