Lancé il y a 2 ans aux Etats-Unis, le programme Amazon Transparency débarque en Europe. Qu’est-ce que Amazon Transparency ? Transparency by Amazon (Transparence Amazon) est un service d’authentification de l’article que vous vendez. Ce service vous...
Effective November 6th, Amazon will start enforcing the new Buyer-Seller Messaging guidelines. If you don’t take action, your business could be in jeopardy ! Actions You Need To Take Immediately: Do not incentivize or use suggestive language in your...
Pourquoi il est important de choisir la bonne catégorie ? L’algorithme Amazon (A9) est conçu pour être très intuitif , non seulement dans le cadre d’une recherche, mais également pour ce qui concerne la navigation. Amazon est obsédé par la satisfaction du client...
Good news for Amazon third party sellers in Europe ! Starting 5 June, Amazon will lower it’s referral fees percentage (commission) across multiple categories Lower fees: Amazon will reduce the referral fee percentage for Grocery (excluding Beer, Wine &...
(Photo by Sharon McCutcheon on Unsplash) 1. Comprendre l’écosystème. Le business modèle d’Amazon est très spécifique et vous ne pouvez pas y développer votre business sans en comprendre les rouages. Beaucoup de vendeurs débutants se trouvent...
Last Wednesday, I attended the 5th Amazon Academy in Brussels, which topic was: Discussing 21st Century Consumer. Invited speakers included Vera Jourova, Commissioner to Justice, Consumers & Gender Equality, Frédéric Duval, Vice President, Amazon France and Malcom...
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